Leveraging social proof is a scientifically proven strategy that bolsters your brand, fosters trust, and ultimately helps agents generate more leads online!
Social proof helps you close more real estate deals in 3 ways:
1. Builds credibility and trust
2. Improves lead conversion ratios
3. Decreases acquisition costs
There’s no denying the power of social proof.
✅ Studies show 92% of consumers look for reviews prior to making a purchase decision.
✅ Customer reviews are 12-times more trusted than descriptions or promises provided by the owners
✅ 44.7% of women feel customer reviews are their biggest influence in purchase decisions. Even more persuasive than a review from a friend.
✅ The effectiveness of social proof outpaces that of TV commercials, online advertisements, and offline advertisements.